Social Media Management

Interactive campaigns typically include contests, quizzes, and chats. We could run a photo contest that asks people in your niche to share a creative image of your product, or a video contest that highlights it. Quizzes are another great way to build engagement with your audience. We’ll give them clickbait titles and design them to appeal to your target audience, helping them drive more visitors to your website. We’ll also help you set up Twitter chats, agreeing on a date, time, and hashtag for them to have maximum impact.

There are two components to Social Media Management. First, we establish the right social media channels for your brand, and then we help you use various social media sites to manage your brand online. It’s important to remember that not all social media sites are created equal, with some being more relevant to certain business models than others. For example, if you’re in the B2B space, you’ll want to promote your brand on LinkedIn. On the other hand, if you’re in the fashion industry, you’ll likely have more success on image-focused social media sites like Pinterest and Instagram. Once you’ve chosen your channels, we’ll help you use Social Media to drive brand awareness online. Together, we’ll set your goals for your social media channels and provide guidance on the type of content you should include and how often you should post. SEOClub specialists will review your company's Social Media analysis to determine what types of content resonate well with your target audience to achieve the best results, and we will show you how to use social media to generate leads and attract people to your website.

Many websites allow you to target your advertising efforts based on demographics and interests. This means you can get the most bang for your buck by showing your ads only to social media users who are likely to be in your target audience. In some cases, we recommend optimizing your ad for maximum clicks and paying per click. For other campaigns, it may be more profitable to pay per impression. SEOClub’s Social Media experts will determine the Social Media advertising strategy that gives you the best return on investment, ensuring that your ad is being shown on the right social media channels and is only being targeted to the right audience.

You can think of infographics as a summary in graphic format, designed to give people facts and statistics about a certain topic using an image that can be skimmed and understood in just a few minutes. This kind of visual presentation makes the information easy to digest. Infographics contain graphs, charts, and statistics, and even cartoon characters to break up the monotony. In short, infographics make learning fun. Beyond that, however, infographics have the potential to go viral. It’s great news if you’re the author of an infographic and have included your company name and website address at the bottom. SEOClub’s team of graphic design experts will create an infographic relevant to your niche, which they can share on various social media channels and with influencers who can then share it with their followers.

Digital PR is just like “normal” PR, but with a focus on link building. The idea is to generate buzz about your business by building a healthy backlink profile. As an added bonus, backlinks boost your ranking in search engine results pages (SERPs), which gives you more exposure when people search for keywords related to your niche. We’ll start your digital PR campaign by identifying where your target audience spends their time online, helping you become part of these communities so you can get noticed, become an opinion leader, and generate links that drive more visits to your website. Our proposed campaign will also target publishers, influential bloggers, and key social media accounts to get them to write about your business. We’ll use a variety of channels, including Twitter, LinkedIn, forums, and blog comment sections, to increase brand awareness online. We will determine what digital PR strategies are working for your competitors and emulate them. Our social media marketing process is similar to search engine optimization, different companies are at different levels when it comes to social media marketing. No matter how far your brand has come online, we have a lot to offer. Our services are innovative, inclusive and effective.