Modella.ro - E-commerce Platform with Automatic Import

Client:

INTERNAL PARTNERS

Category:

Website creation + promotion

Duration:

3 weeks

Website:

Modella.ro

Modella.ro - E-commerce platform with automatic import: 5000+ products

Client

For Modella.ro, an online women's fashion brand, we developed a complex WordPress e-commerce platform, specialized in the automatic import and management of over 5000 products from multiple international sources. The main challenge was to create a robust system that could process thousands of products daily while maintaining optimal performance.

Based on the WordPress theme chosen by the client, we intervened extensively with custom PHP code to adapt the functionality to specific requirements. We developed an advanced import system with automated jobs that constantly synchronize products from 8+ different sources (suppliers from Romania, Italy, Germany, Poland).

accomplished

🔧 Revolutionary automatic import system:

5000+ products processed daily from multiple sources
Automatic jobs with synchronization every 6 hours
API integrations with 8+ international suppliers
Automatic mapping in 30+ specialized subcategories
Automatic SEO - meta tags generated for each product
💻 Advanced WordPress customization:

Extensive custom PHP code over the base theme
Architecture optimized for large volumes of data
Database optimization for fast queries
Import Manager Dashboard for monitoring
🛒 Fully optimized e-commerce:

Complex navigation: 6 main categories, 30+ subcategories
Secure checkout with free shipping over 400 RON
Complete favorites, wishlist and newsletter system
Responsive design with optimized mobile experience
📊 Technical results:

Zero downtime during massive imports
Constant performance with thousands of new products daily
Robust deduplication and error handling system
Real-time price synchronization
Do you want to automate the import for your online store?
Contact us for e-commerce scalability solutions!

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